The “We Buy Houses” business model has experienced remarkable growth worldwide since its emergence in the late 20th century. This model initially provided quick, often cash-based property purchases for homeowners looking to sell under time-sensitive or difficult circumstances, such as foreclosure, divorce, or financial hardship. Its appeal lay in the simplicity and speed of transactions, bypassing traditional real estate agents and lengthy processes. Over the past few decades, the model has evolved into a recognizable phrase and a cornerstone of creative real estate investing in markets including the United States, United Kingdom, Australia, Asia and soon the Middle East

Real Estate Strategist Rick Otton played a pivotal role in the development and international spread of this business model since 1989. He is known for pioneering innovative, non-traditional structured deals and, more recently, setting up funds to finance the industry

We Buy Houses systems, methods and processes initially inspiring are now mainstream globally as capital flows away from the West.

Otton has significantly shaped how the “We Buy Houses” model has evolved, and with the development of electronic transacting, AI and funding available for emerging markets.