Hello, I’m Rick!

Ever wondered about the origins of those iconic yellow and black signboards that have spread across the Western World and beyond? It all started with the “Savings and Loans” event in the late 1980s and early 1990s, reshaping real estate transactions.

During this time, a need arose for a new approach to real estate transactions due to the crisis. The eye-catching combination of black writing on a yellow background was chosen for its visibility. This creative “We Buy Houses” sign strategy was born to attract sellers during the property market collapse.

Originating in Dallas, the discontinuation of assumable real estate loans in 1989 led to the development of innovative marketing strategies to navigate a market with up to 30% vacancy rates.

Though history seems to repeat itself, this time with newcomers to such market shifts, I’m here to offer insights from past crises. Let my voice guide you through the upcoming financial challenges, drawing from lessons learned.

We Buy Houses remains active, first investing in Europe 2002 and more recently Asian regions , addressing the evolving needs of homebuyers and sellers impacted by the changing real estate landscape. Our mission, declared over 30 years ago, endures: “Transforming global real estate transactions, one country at a time.”